NATASHA DENONA Hy-Blush

by NATASHA DENONA · makeup

Editor's Take

Lovely cream-to-powder glide from Squalane and silica, but the shade payoff leans on synthetic lakes, so clean-beauty purists won’t get their halo here.

Four-pillar formula scores

  • Efficacy: 7.8 / 10
  • Modern Tech: 7.2 / 10
  • Clean Beauty: 5.5 / 10
  • Sustainability: 9.0 / 10

The Verdict

On the cheek, this is the good kind of clever: Squalane gives glide, silica knocks down shine, and the cream-to-powder finish should blur without feeling dry. The cleaner story is less polished, because the color comes through synthetic lakes rather than a mineral-only pigment approach. Sustainability is better than you might expect for makeup, helped by plant waxes and Squalane, though Synthetic Wax and a petro-derived ester keep it from feeling fully natural. Worth it for a polished, soft-matte blush with skin-comfort extras, not for anyone chasing a strict clean-pigment badge.

Full INCI list

Caprylic/Capric Triglyceride, Neopentyl Glycol Dicaprylate/Dicaprate, Silica, Squalane, Helianthus Annuus Seed Wax (Helianthus Annuus (Sunflower) Seed Wax), Synthetic Wax, Zea Mays Starch (Zea Mays (Corn) Starch), Undaria Pinnatifida Extract. May Contain: CI 77492 (Iron Oxides), CI 77891 (Titanium Dioxide), CI 15850 (Red 7 Lake), CI 77499 (Iron Oxides), CI 15850 (Red 6), CI 15850 (Red 7), CI 19140 (Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 45410 (Red 28 Lake), CI 77491 (Iron Oxides)

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